Official Digital Room Blog - Inspiration for Digital Art & Print Design

Design Tips for Promotional Calendars

August 19, 2009

Marketing Ideas , Smart Design

Maintain visibility to increase your clientele through custom calendar printing. Calendars are a great marketing tool for your business because once your customers have them, they serve as a constant reminder inside their home. You can’t get more personal than that. Create great designs with Digital Room that please the eye and promote your business effectively at the same time. We’ve got some ideas on how to do this below.

Promotional Calendar Design Tips

Display Eye-Catching Images Related to Your Business

Whether you show images of your products or services, charitable work your business has participated in, or just the production process, your clients will be able to relate to your business on more of a personal level. Has your business hosted or sponsored an event? Include these images in your custom photo calendar to let your customers know how they relate to your business. This will reinforce a positive attitude toward your business.

Make Your Calendar Your Portfolio

Highlight each of your products in the form of a portfolio. You can hire a professional photographer so these photos appear professional and maintain high-impact. You can even match each product to a theme for the respective month. For instance, you could create a Christmas themed photo for the month of December.

Inform and Instruct

Inform your customers of your company’s scheduled events or promotions with your calendar prints. You can customize the dates so they specify when events or sales will take place. You can also print suggestions on your calendars like, “visit our website” or “Buy a gift for a loved one” on holidays like Valentine’s Day.

Blog Post written by:

Jennifer Silverman - Who's written 55 posts on the DigitalRoom.com Blog.

Contact Jennifer

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